About
Skyler Holobach.
Founder of Threadsmith Group, an email deliverability consultancy in Athens, Georgia. 10+ years working the escalation side of ISP abuse desks and Spamhaus. Hundreds of senders personally delisted. 150K+ abuse cases handled per year at Salesforce scale.
Career
April 2025 to present
Founder, Threadsmith Group
I started Threadsmith Group to put my 10+ years of email deliverability, abuse operations, and compliance work directly into the hands of senders and sending platforms. We run deliverability rescues when the fire has already started, monthly reputation monitoring so the next fire catches earlier, and platform advisory for companies building email sending into their products.
SocketLabs
VP of Product Design & Experience
After Salesforce, I was VP of Product Design & Experience at SocketLabs, where I built the IP Pools and Rule Engine routing system. That system was central to SocketLabs' acquisition by Infobip. It is also the reason I understand what it takes to run a sending platform from both the product and the compliance side at the same time.
7 years at Pardot and Salesforce
Trust, safety, and compliance
I built the compliance functions at Pardot and Salesforce Marketing Cloud from scratch and ran the escalation queue with ISP abuse desks and Spamhaus. On a normal day I handled north of 150K abuse cases per year. On the hard days I wrote the remediation cases that got large senders removed from blocklists.
Credentials.
- M3AAWG speaker
- Unspam speaker
- Women of Email board member
- University of Georgia alumna
- Based in Athens, Georgia
A ground rule.
I do not work with cold outreach platforms or any product whose revenue model depends on sending unsolicited email. I have spent years cleaning up the mess those platforms make for every honest sender who shares an IP neighborhood with them. I am not going to help build another one.
Work with me.
The fastest path to a scope conversation is a 15-minute call.